This is the best example of this exceedingly rare edition of Dennison's Bogie Books I've seen. Dennison issued their first Bogie Book in 1909, apparently to the sound of a belly flop, as they did not issue a new edition until 1912. (There is only a single example of the 1909 version known to exist. You can see it on page 135.) The 1912-16 editions were printed in quite small runs compared to the later editions. By the time the 1922 edition hit the shelves, the print runs were large as these turn up frequently. If you look at the photos generously provided by the no-doubt-delighted seller, you can see that in 1913 Dennison was still largely hewing to the business strategy of providing crepe and napkins and suggesting ways to customize crepe for parties, rather than emphasizing their higher-margin boxed goods. This strategy rapidly changed, evidenced by the content of the Bogie Books in 1914 and after. Dennison found their niche in boxed items and they never truly surrendered that market dominance. The ability to gain these kinds of insights is surely one reason for collectors' love of these booklets.
Three Bogie Books from the 1920s are appreciably more common than the others: 1922, 1925 and 1926. The latter has always been common. Dennison must have been having a banner year then. The other two have become more common since 2012 when a largish quantity was unearthed in Kentucky, all in near-mint condition or better. Given that, this is a copy that is over-priced and over-graded.
This is a tough Bogie Book to acquire. This was published for the 1919 season. For some reason, similar to the 1916 edition, it almost never surfaces in near-mint or better condition. Even after all of these years the one in the collection, shown on page 101, could stand to be upgraded. The seller, new to eBay, made an error offering this for such a low price relative to guide value of $375.
As you know, Dennison issued their Bogie Books, using different names and formats as the years marched on, in 1909, then again from 1912 through 1917, from 1919 through 1931, then from 1933 through 1935. Dennison often issued hardcover editions of their annual booklets. These are desirable. Of the hardcovers, the more commonly seen are those that once were part of a library system. These are known as ex-library editions. The one being sold here is that kind of edition. The most coveted and most expensive of the hardcover editions are those that were never part of a library system. These are known as trade editions. Given that this one is an ex-library edition and is in OK condition, I feel the price is too high. A reasonable price to offer is $250.
Virtually all of these larger format Dennison Bogie Book issues were sent through the mail folded, so it is nearly impossible to find one without the center fold. Issues can be pressed, minimizing the visibility of their fold, but it can't be gotten rid of entirely.
Most of these larger form-factor Dennison Bogie Books were folded for mailing, so to find one without the standard center crease is unusual. Given that this was how they were mailed, I don't feel it is correct to consider the fold a condition issue. This example does have a prior owner's name written on the front cover, something this seller doesn't point out.
This is a Dennison Bogie Book edition that rarely is offered for sale. This 1916 copy looks to be in quite good condition. For some reason, every issue from 1916 that I've examined has been in poor to very good condition only. Dennison seemed to have a problem that year ensuring the covers stayed stapled to the pages. On my Relative Scarcity Index, this merits a "2," with a fair market value of $675.
05/21 Update: Given the condition, I feel the result of $510 is quite strong!