I’m glad to see this Dennison publication get some love. The publications after 1926 are devilishly difficult to find in collectible condition, none more so than those published in 1931 and 1933-35. I’ve often wondered why this is the case. The weight of the paper used doesn’t seem to differ from Dennison’s earlier publications. Perhaps the booklets were used more rigorously and for a longer time since the Great Depression was causing serious economic havoc then. I don’t really know, but this one that fetched solid dollars seemed to be in better condition than many I’ve seen.
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Mark B. Ledenbach's vintage Halloween collectibles blog.