Dennison diecuts from this time period, 1928-1932, are exceedingly hard-to-find in collectible condition. Even this one with its flaws has already garnered bids to $787 with 5 days to go! Dennison adopted a very specific design aesthetic during these years that differentiated their printed paper wares from all other major competitors. As the Halloween season of 1929 was wrapping up the stock market crashed. Within a year the icy tendrils of the Great Depression were crushing the vitality out of the general US economy. Dennison wasn’t spared. The overall number of their designs, and the number of each design made, atrophied. The general population was more concerned about buying food than decorations. So, at this remove of ~90 years, Dennison Halloween products from this time period are rarely seen but avidly pursued. This particularly charming non-embossed diecut first appeared in their 1930 Price List pamphlet.
08/31 Update: This ended up selling for the long-time high bid of $787, a strong price.
