I’ve had numerous opportunities to acquire this one-off boxed set collaboration between Dennison and Disney and have always passed. The colors scream Halloween but little else about this set evokes much of a Halloween association. The effort put into this set by the companies was pretty minimal. I feel both firms were reeling from the Great Depression hard-set by 1933, and figured maybe something thrown together would sell. The centerpiece referenced on the box lid is simply a sad looking JOL with pasted on eyes, nose and mouth made from plain orange crepe bunched together at the top. The rest of the contents are forgettable enough that I feel the draw for the set would mainly derive from Disney collectors rather than Halloween collectors. That said, this incomplete set in so-so condition did bring strong dollars. I’d love to know if the dollars came from the Disney or Halloween side - or was the prevailing bid from someone who loves both fields?
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Mark B. Ledenbach's vintage Halloween collectibles blog.