This was a high price to pay for this fairly common foil diecut. They surface regularly. This devil was produced by Happy Holiday of Battleboro, Massachusetts during the late 1950s and into the early 1960s. They typically change hands for $30-40. Foil items have not been a strong market segment for many years - if ever. Is that changing? More selling data points will tell the story. At this point, I feel this result is an outlier.
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Mark B. Ledenbach's vintage Halloween collectibles blog.